Data
Collection
The web-based
tool is designed and used to collect and assess ideas in new and
neoteric ways. The
toolset provides for anonymity in responses, stimulus to think out-of-the-box, and heterogeneous input.
The collection of ideas is based on various creativity techniques that
allow opinions and perceptions to flow freely.
The tool collects participant ideas and opinions by using 3 different
sets of questions presented on 3 different input screens, each with
similar but unique input logic.
